Main Menu

HomeJewellery InsuranceRolex Watch Insurance

Rolex Watch Insurance

Rolex is probably the most famous watch brand in the world, ask anyone to name a prestigious watch brand and almost everyone will say Rolex. Renowned the world over for quality and style Rolex produce a range of watches utilising automatic, mechanical and quartz movements in a seemingly endless variations, models include the Datejust, Daytona, Oyster & Submariner. Some of these models have been in existence for decades with the first Oyster being produced as long ago as 1926. Subtle changes are introduced by Rolex at regular intervals to ensure that the watches stay as contemporary as possible.

Insurance for your Rolex or Rolex Collection

At Assetsure, it’s fair to say that more than any other watch; it’s a Rolex that we are asked to quote on. We also note that once a Rolex is obtained, there is often a tendency to purchase another, such is the appeal of this marquee brand. We are specialists in obtaining watch insurance and the policy we provide is suitable for owners and collectors of Rolex watches. Unlike many intermediaries, we are happy to issue a policy for a single Rolex, or indeed for an entire collection. The policy offers wide insurance cover that watch owners require including worldwide all risks insurance without any excess to pay in the event of a claim. You can pay for your insurance monthly or by direct debit if required.

We are quite happy to obtain an insurance policy for a single watch and you can add to your policy throughout the year and only pay a pro-rata additional premium without any adjustment fees.

Obtaining an Insurance quote for your Rolex

Obtaining a quotation is very straight forward, either complete one of our online forms or telephone our office; we can usually provide a quotation within a couple of minutes and insurance the same day. In some cases, we may have to refer the quotation to the insurers to obtain their acceptance. Your full policy documents can be emailed to you immediately cover is issued. You are allowed a full 30 days for you to review the documents we send you. We also offer a service where we can store your purchase receipt or valuation documents. Having documents such as purchase receipts etc to hand can help the insurers deal with a claim more quickly.

Insure your Rolex watch with Assetsure

We understand Rolex is a premier watch brand, so you will want to make sure that you are covered by an insurance policy that offers wide cover.

Fill out and complete our online form to get a quote on your Rolex today.

Why do I need Rolex watch insurance?

With Rolex arguably being the most famous watch brand in the world, their prestigiousness means their watches offer long term value with them being seen as great investments. Ensuring your Rolex(s) is covered by specific insurance protects you against it being damaged, lost or stolen. Our Rolex insurance ensures you are covered for damage, loss and theft.

Why is having a Rolex valuations important?

Rolex valuations are extremely important to ensure you insure your Rolex watch at an accurate replacement price. (The sum insured you choose, and which is stated on your schedule of insurance is the maximum amount the insurers will pay in the event of as claim). This is especially important with Rolex as they do increase in value and the brand have regular price increases. The cost of a Rolex can range in price from as low as £3000 second hand to £50,000 and above brand new, it’s important that valuations are obtained on a regular basis to ensure you remain adequately insured.

Full details of how much to insure your Rolex watch for can be found in the policy document available on our website or speak to a member of our staff.

If you do not have a valuation, we can put you in touch with a valuer who should be able to provide you with an online valuation which would be suitable to obtain a quotation from Assetsure, subject to the insurers standard underwriting criteria regarding age and value of item etc.

Please also note that a valuation is not proof of ownership, so it is important to study our insurers requirements in respect of this, full details are contained in our policy document.

We've got you covered...

Accidental Loss

We’ve got you covered if you mis-place or accidentally lose your Rolex watch.
Find out more

Accidental Loss

How easy is it to lose a Rolex ?

Rolex are synonymous with the manufacturer of very high-quality watches, including the straps that accompany them, you would expect a Rolex, once fastened to your arm to be safe and secure. Unfortunately, watches can fall off the wrist and if you are busy or otherwise occupied, it can be a while before you notice your valuable timepiece is missing.

Losing a watch, especially one that has perhaps being given as a gift to mark a special occasion, can be very distressing and whilst insurance can compensate by providing a replacement, making sure your watch is secure and the clasps are in good working order can help prevent any upset.

Insurers will also expect you to take care of your Rolex watch as you would with any valuable item you own and if you do need to submit a claim, they will require you to assist in it’s possible recovery by retracing steps and places you visited prior to the loss occurring

When travelling away from home you must be wearing the watch or it must be left in a safe (a normal hotel room safe is adequate) All watch losses must be reported to the police including reporting locally if you are abroad.


Unfortunately watches do get stolen, insurance will make sure you are covered if the worst happens.
Find out more


Thieves are on the lookout for Rolex watches

A valuable watch such as a Rolex proudly displayed on your wrist is a beacon to thieves, they know the expensive brands and often will have a detailed knowledge of the model as well.

Many are quite adept at removing watches from your wrist, they’ll know how the clasps and straps work and often will operate in teams employing diversionary tactics to steal your item without you realising it.

Other thieves take a more brutal approach threatening violence against you personally or using it to break into your home or a gym locker where the watch has been left.

An Assetsure arranged policy will cover you against theft including when your Rolex watch has been left at home or in a gym locker or a safe whilst you are away from you home.

Watches over £10,000 left at home will also need to be kept in a safe. All thefts must be reported to the police.

Accidental Damage

Accidents happen, we ensure that your item can be repaired or replaced.
Find out more

Accidental Damage

Accidental Damage can mean an expensive repair bill.

Wear and tear, scratching and cosmetic changes, which happen normally as an item age, we all must live with, and are not insurable by any policy we can arrange, but what about more serious damage, say you drop your Rolex watch or fell over and cracked the crystal or a fall damaged the mechanism of the watch.

These types of damages can mean expensive repair bills, some manufactures such as Rolex also insist on performing a full service when carrying out any repairs and that alone can mean hundreds of pounds in costs.

A policy arranged by Assetsure, covers accidental damage and as there is no excess to pay in the event of a claim, repairs will be paid for in full.

Worldwide Cover

Giving you the peace of mind that you can travel with your watch and still be protected
Find out more

Worldwide Cover

Whatever the time zone, your watch is covered by Assetsure

Going on holiday or business travel, of course you’ll want to take your watch with you and you'll be covered anywhere in the world against loss, theft or damage with unlimited trips abroad providing no one trip is not over 60 days in duration.

Travelling away from home with a valuable item such as a Rolex watch needs extra caution, particularly in public places such as bars and street markets, these areas are magnets for thieves looking for travellers wearing valuable items.
Of course whilst wearing the watch, you’ll be covered by an Assetsure arranged policy but a theft can be distressing, not to mention the valuable time of your holiday or trip lost spent reporting the matter to the local police.

If you take your watch off, remember it must be kept in a safe for cover to be valid.

Find out what makes us different...

Why we stand out...

Special watches need special cover. We are a specialist jewellery & watch insurance intermediary and are trusted by Rolex owners to provide them with wide “All-Risks” insurance cover on a global basis.

Premium protection promise

Premium protection promise

We value our customers. Your premium will not be loaded next year by the insurers if you make one claim under £500. We reward loyalty and will guarantee if you find a cheaper renewal quote we will match it.

Excellent Claims Service

Excellent Claims Service

You can easily report a claim to us by telephoning our claims department who can take instructions from you regarding your loss, or if you prefer, you may email us. Full details are contained in your policy document. We’ll assist you to obtain a repaired or replaced item as quickly as possible.

30 day money back guarantee

30 day money back guarantee

We are so confident in the product we supply that we have arranged with the insurers to allow you 30 days to change your mind and request a full refund, this is rather than the generic 14 days given by most. Even if after the 30 days is up, you decide our policy is not for you, we will refund you all of the insurance you haven't used with no deductions from the return of premium.

Treating you fairly...

We will not charge you any additional admin fees to make amendments to your policy or to cancel. We won't use enticing introductory offers to draw you in as we believe the price should be good from the start.

We are so confident in the policy we arrange, that you will be entitled to a full 30 days to change your mind and obtain a full refund. This is an improvement on the 14 days which is normal. Even if after the 30 days is up, you decide the cover is not for you, we will arrange for your policy to be cancelled and a full pro rata return of premium to be provided (Subject to no claim being made).

Start here. Get a quote for your first item now…


It's important to insure your watch for the correct amount

Wearer's Age

Please select the owner's current age

See what customers are saying about our cover...

Latest News and Advice

More news

Top 3 things to think about when you buy a Rolex

If you’re thinking of buying a Rolex then you already know they are quite expensive, but they are also an investment. A Rolex is more than a watch, to some it's a statement accessory, to others it's their prized possession. Rolex’s are luxury, designer watches, the best of the best. They are often purchased for occasions, perhaps a promotion, graduation, or a wedding. Choosing a Rolex can be daunting and so we’ve narrowed it down to our three top tips to think about when purchasing a Rolex....

The top 6 best types of watches to own

If you’re in love with watches, all the different styles, brands, colours, straps, mechanics and more, then you’re likely building yourself up a collection or thinking about it. Find out everything you need to know about 6 key types of watches you need in your collection....

Insuring a luxury watch

Read our thoughts on insuring luxury watches so you’re good to go from the moment you pick it up....

Getting a Jewellery Valuation

Is getting a jewellery valuation difficult? For many people the answer is yes. Find out how we can help....

The Appeal of The Rolex Watches

Over a hundred years on from the manufacture of its first wristwatch, Rolex remains one of the most iconic watch brands in the world, if not one of the most powerful brands of all time. It was ranked 2nd in the survey of UK Consumer Superbrands 2014 and regularly features in the Forbes list of the world’s most powerful brands. To give you an idea of its prevalence, seven out of every ten watch insurance quotations we generate is for a Rolex....

Taking Care of Your Watch

At Assetsure, we provide insurance for watches. We are happy to cover single items or collections and can quote for all recognised brands. When you buy watch insurance, you will have protection in the event that something sudden or unforeseen happens; a policy from Assetsure will give you peace of mind that your valuable watch or watches are protected....

Rolex Precision timing to one-millionth of a second

Rolex is a brand synonymous with luxury and style, but also with exacting standards of precision, accuracy and reliability. That’s what makes a Rolex, well… a Rolex....

Seek mistletoe; avoid a Christmas ‘hug’

Seek mistletoe; avoid a Christmas ‘hug’

Christmas is always an expensive time of year. It’s when many of us like to indulge our loved ones with special gifts, and take great pleasure in the social traditions and festivities connected to the season. So it’s also when you’re more likely to feel the squeeze. Just make sure it’s not in the arms of a pseudo friendly ‘hugger mugger’....

All about Rolex

All about Rolex

Value retention of buying Rolex watches as an investment is notably questionable and we have delved a little deeper into seeing which models are most likely to hold or increase value over time....

How to find the watch for you

How to find the watch for you

So, you have a penchant for fine watches. Perhaps you always have, and are confident in your likes and dislikes, taste and unique foibles; with a significant collection already under your belt. Or maybe you are a budding enthusiast, about to embark on your first big acquisition....

Top Ten Watch Brands

Top Ten Watch Brands

There will always be debate on the top ten watch brands and choosing a “definitive” list is very complicated, there are so many factors to take into consideration including; watch functions, materials used, cost and intended usage. This list is my own, which has been compiled using my own set of criteria, many may disagree with the choices and we would be interested to hear from you with your own list and reasons for your choices....

Your Questions Answered

Who are Assetsure ? icon-thin-chevron-down

Assetsure are a UK Insurance intermediary. We are authorised and regulated by the Financial Conduct Authority and are members of the British Insurance Brokers Association.

What will your Rolex insurance cover? icon-thin-chevron-down

Our Rolex insurance covers you against:

  • Accidental Loss
  • Accidental Damage
  • Theft
  • Worldwide Cover

This ensures you are covered across an array of possibilities even when you take the item out of the UK. We allow unlimited trips abroad to be made with no one trip to exceed 60 days in duration.

Specialist Watch insurance compared to Home Insurance icon-thin-chevron-down

If you own a Rolex you can insure it in a variety of ways, the two most common are by including it under your home insurance or taking out a specialist policy such as that offered by Assetsure.

If you do choose to insure it under your home policy and require cover for loss or damage away from the home, you will probably need to make sure your insurer has included the item under the separate all risks section of the policy. Without this section being operative, you may not receive the cover you require.

Specialist watch insurance gives you the opportunity to insure your most valuable watch items without attaching it to your property insurance, a claim could result in you losing your valuable no claims discount.

Securing specialist watch insurance like Rolex insurance would ensure the true value of the watch is protected if anything ever happened to the item. To obtain this protection though you must insure it for an accurate replacement cost.

At Assetsure, we ensure your watch is protected against accidental loss, damage, theft and worldwide cover. So consider, Rolex insurance with us today.

Rolex Valuations icon-thin-chevron-down

Before insuring your Rolex with us, we recommend carrying out a Rolex valuation to ensure we accurately cover the monetary value of your watch. The cost of your Rolex replacement sum insured will affect your insurance quote, so it is important we receive accurate valuation documents to insure we can cover your item fully.

Assetsure are able to recommend online valuation companies who can value your Rolex online, so we can give you an accurate quote online.

How do I insure my Rolex? icon-thin-chevron-down

Insuring your Rolex with Assetsure is straight forward. You have the option to complete our online quotation form or to contact us by telephone. Once you contact us and let us know the details about your Rolex watch you would like to get cover for, we will be able to provide you with a quote, which is usually provided on the same day. If you choose to go with our policy, we can have it emailed over to you immediately.

How much should I insure my Watch(s) for? icon-thin-chevron-down

1. In respect of watches purchased from new, You should insure for the full replacement value in the UK.
2. In respect of watches purchased second hand You should insure for the amount to replace the item with a one of a similar age and value in the UK.

3. In respect of inherited items, You can either insure the item for either 1 or 2 as detailed above.

Is there any excess to pay following a claim? icon-thin-chevron-down

There is no excess to pay following a claim

Rolex Insurance Cost icon-thin-chevron-down

The cost of your Rolex Insurance policy will be depended on; the value of the watch, where you live and your age. You can try and use our online calculator this will normally indicate a premium for you or you can call our office.

How is my Rolex Valued? icon-thin-chevron-down

When we supply insurance for a Rolex, we issue a policy stating how we will deal with claims in the event of a loss. This will give you an idea of how to value your Rolex.

1- In respect of watches purchased from new, you should insure for the full replacement value in the UK.

2-In respect of watches purchased second hand, you should insure for the amount to replace the item with a one of a similar age and value in the UK.

In respect of inherited items, you can either insure the item for either of 1 or2 as listed above.

Are there any Age restrictions? icon-thin-chevron-down

The Assetsure Watch Insurance policy is available to persons over the age of 25

When will I receive my policy? icon-thin-chevron-down

Your policy will be delivered instantly by e-mail. Cover will start from the date you request

How long does it take to arrange insurance? icon-thin-chevron-down

In most cases, we can provide cover the same day that you request it, simply use our calculator and you can buy the insurance online immediately. In cases where we cannot quote online, we endeavour to provide you with a quotation within 24 hours during the week.

How will you settle my claim? icon-thin-chevron-down

The most we will pay in total for each incident of Loss is the Amount insured which you choose when you take your policy out. Please make sure this to sufficient replace your item at UK retail prices.

How do I prove what my item is worth if I need to make a claim? icon-thin-chevron-down

In the event of any claim being made for Loss of or Damage to any insured item, the onus of proving the existence, ownership and value of the item shall be upon you to prove. We accept the following items as proof of existence and Ownership;

For Items less than 5 years old
A personalised and dated purchase receipt or bill of sale detailing the insured item.
A debit or credit card or bank statement detailing the amount paid.
If a private sale, dated correspondence relating to the sale such as a letter or e-mail identifying the seller of the item.

For Items more than 5 years old
Any of the above items.
Photographic or other dated documentary evidence such as a personalised valuation or service receipt.
A valuation with full description of the item from a United Kingdom based Jeweller or Valuer stating their contact details and business credentials.